With over 24 years of experience in safety, health, and environmental management, Andreza Araujo is a prominent figure in the consultancy space. As the Founder and CEO of ACS, Escola da Segurança, and Brazil Safety Day, and a member of the Harvard Business Review Advisory Council, Araujo’s contributions throughout her career have been significant in transforming corporate cultures around safety and sustainability. Her work spans multiple regions, including Latin America, Europe, and Africa, and she has authored over ten books focused on safety culture. Here are some valuable insights from her extensive career.

1. Foster a Safety-First Culture
Creating an environment where safety is prioritized not only protects employees but also enhances productivity. Encourage open communication about safety practices and empower employees to voice their concerns without fear.

2. Lead by Example
As a leader, your behavior sets the tone for your organization. Demonstrating commitment to safety through personal actions can inspire a similar commitment among employees, creating a ripple effect throughout the organization.

3. Invest in Continuous Training
Safety protocols evolve, and so should the knowledge of your workforce. Regular training sessions not only keep employees informed about the latest safety practices but also enhance their engagement and buy-in towards maintaining a safe workplace.

4. Engage Employees in Safety Initiatives
Involve your team in forming safety policies and practices. When employees feel their input is valued, they are more likely to take ownership of those initiatives, leading to improved adherence and a stronger safety culture.

5. Measure Performance and Adapt
Establish key performance indicators (KPIs) for safety and regularly assess your organizational performance against them. Use the data gathered to make informed decisions and adapt strategies for continual improvement.

6. Be Proactive Rather than Reactive
Anticipate potential hazards and implement preventive measures rather than waiting for incidents to occur. A proactive approach minimizes risk and demonstrates a genuine commitment to employee well-being.

7. Celebrate Safety Milestones
Recognize and celebrate safety achievements within your organization, whether it’s reaching a specific number of days without an accident or successful completion of a safety training program. This recognition fosters motivation and reinforces the importance of safety in the workplace.

8. Promote Mental Health and Well-Being
Safety extends beyond physical aspects; mental health is equally important. Implement programs that support the mental well-being of employees, promoting a holistic approach to health and safety.

9. Leverage Technology
Utilizing technology, such as safety management software and mobile applications, can streamline communication about safety practices and incidents. Modern tools facilitate faster reporting and tracking of safety concerns, enhancing overall safety management.

10. Stay Informed and Adaptive
The fields of safety and health are always evolving. Commit to continuous learning and stay updated on industry trends, regulatory changes, and innovative practices to ensure that your safety strategies remain relevant and effective.

Andreza Araujo’s commitment to safety and cultural transformation is evident through her extensive experience and insights. By implementing these tips, organizations can foster a robust safety culture that not only protects employees but also enhances overall organizational effectiveness. Embracing a proactive, engaged, and informed approach to safety will ultimately lead to a sustainable and successful business environment where everyone thrives.